# AdhCHI

> Premium regulation wear and lifestyle brand for ADHD adults. Calm designed for chaos.

ADHchi makes products and tools that help ADHD brains regulate, focus, and find calm without pretending to be neurotypical. Founded by Tom Peyton in the UK. The name combines ADHD with Chi (qi), the life-force energy in Chinese philosophy.

The brand voice is honest, self-aware, and slightly chaotic. Products are positioned as systems and tools, not just fashion. Everything is tag-free, sensory-safe, and designed with ADHD-specific friction points in mind (hidden fidget loops, hood for headphones, etc.).

## Products- [Body Doubling Circle (monthly)](https://www.adh-chi.com/products/body-doubling-circle-monthly): Two body doubling sessions a week, on Zoom, with a real human host. Show up, mute yourself, get the thing done.Cancel anytime. First session free... £14.00.
- [Bryony's Brain Fidget Trio](https://www.adh-chi.com/products/bryonys-brain-fidget-trio): Three silent fidgets in one pouch: a smooth marble bead, a magnetic clicker, and a textured worry stone. Designed for meetings, exams, and standing in... £18.00.
- [Cwtch Lap Pad](https://www.adh-chi.com/products/cwtch-lap-pad): A 3kg weighted lap pad in soft brushed cotton. Goes on your knees during meetings, on the sofa, on bad-brain days. The pressure helps your... £32.00.
- [Hush Loop Earplugs Bundle](https://www.adh-chi.com/products/hush-loop-earplugs-bundle): Two pairs of acoustic-grade earplugs and a soft carry pouch. Cuts ambient noise without muffling speech.For commutes, supermarkets, open-plan offices, and the bit between waking... £22.00.
- [Pulse Vibrating Stim Ring](https://www.adh-chi.com/products/pulse-vibrating-stim-ring): A discreet vibrating ring you can wear all day. Five intensity levels, USB rechargeable, water-resistant.The vibration gives your fingers something to do so the rest... £24.00.
- [Slow Mornings Sleep Course](https://www.adh-chi.com/products/slow-mornings-sleep-course): A 6-part audio course on building sleep routines that work with your brain. No fancy supplements, no 5am clubs.Just gentle, evidence-based habits that stick. Lifetime... £29.00.
- [The Dopamine Menu Workbook](https://www.adh-chi.com/products/the-dopamine-menu-workbook): A 28-page digital workbook for building your own dopamine menu. Print it, fill it in, stick it on the fridge.Comes with a blank template so... £12.00.
- [Time Timer Coaching (1:1)](https://www.adh-chi.com/products/time-timer-coaching-1-1): Sixty minutes with an ADHD coach, on Zoom, to build a time system that actually works for you.One session, one personalised toolkit, one follow-up email... £55.00.


## Key pages

- [Homepage](https://www.adh-chi.com/): Products that regulate. For brains that don't.
- [Our Story](https://www.adh-chi.com/pages/our-story): Why ADHchi exists, in Tom's words.
- [Find Your Chi Quiz](https://www.adh-chi.com/pages/find-your-chi): Five-question quiz to identify your ADHD pattern (Hyperfocus, Overstimulation, Low Battery, Paralysis).
- [The Movement](https://www.adh-chi.com/pages/the-movement): The community and philosophy behind ADHchi.
- [Focus App Waitlist](https://www.adh-chi.com/pages/focus): Early access to the ADHchi Focus app, an ADHD-aware productivity tool.
- [Contact](https://www.adh-chi.com/pages/contact): Get in touch.

## Collections

- [All products](https://www.adh-chi.com/collections/all)
- [Apparel](https://www.adh-chi.com/collections/apparel): Hoodies, tees, caps.
- [Ritual goods](https://www.adh-chi.com/collections/ritual-goods): Stim tools, water bottles, desk pads, notepads.
- [Bundles](https://www.adh-chi.com/collections/bundles): Curated kits at a discount.

## Blog (Brain Dispatches)- [ADHD Waiting Mode: Why a 3pm Appointment Cancels Your Whole Day](https://www.adh-chi.com/blogs/journal/adhd-waiting-mode-why-a-3pm-appointment-cancels-your-whole-day): ADHD waiting mode turns one appointment into a whole day of paralysis. It's not laziness. It's neurology. Here's what's actually happening in your brain. Published June 2026.
- [The 2AM Brain: ADHD, Sleep, and Why You Were Never Built for Mornings](https://www.adh-chi.com/blogs/journal/the-2am-brain-adhd-sleep-and-why-you-were-never-built-for-mornings): Up to 80% of adults with ADHD struggle with sleep. It's not bad habits. It's a brain running on a completely different clock. Here's what's... Published June 2026.
- [ADHD and Sleep: Why Your Brain Won't Shut Up at 3am](https://www.adh-chi.com/blogs/journal/adhd-and-sleep-why-your-brain-wont-shut-up-at-3am): ADHD doesn't clock off at bedtime. Racing thoughts, revenge scrolling, delayed circadian rhythms... here's why your brain comes alive when everyone else sleeps. Published May 2026.
- [ADHD and Sleep: Why Your Brain Comes Alive at 2am](https://www.adh-chi.com/blogs/journal/adhd-and-sleep-why-your-brain-comes-alive-at-2am): Your ADHD brain comes alive at 2am. That's not a flaw. It's neurology. The science behind why nights feel right and mornings feel impossible. Published May 2026.
- [ADHD and Interoception: Your Body Is Talking. Your Brain Isn't Listening.](https://www.adh-chi.com/blogs/journal/adhd-and-interoception-your-body-is-talking-your-brain-isnt-listening): ADHD doesn't just affect your focus. It mutes your body's signals too. Hunger, thirst, pain, exhaustion... here's why your brain isn't listening. Published May 2026.
- [Revenge Bedtime Procrastination and ADHD: Why 2am Feels Like the Only Time You're Really You](https://www.adh-chi.com/blogs/journal/revenge-bedtime-procrastination-and-adhd-why-2am-feels-like-the-only-time-youre-really-you): Revenge bedtime procrastination hits different with ADHD. Why 2am feels like freedom, what your brain is actually doing at night, and why 'just go to... Published May 2026.
- [ADHD Masking: The Quiet Performance That's Eating You Alive](https://www.adh-chi.com/blogs/journal/adhd-masking-the-quiet-performance-thats-eating-you-alive): ADHD masking isn't just hiding symptoms. It's a full-time performance that costs you your energy, your identity, and eventually yourself. Published May 2026.
- [ADHD and Imposter Syndrome: You're Not Faking It. Your Brain Just Can't Prove It.](https://www.adh-chi.com/blogs/journal/adhd-and-imposter-syndrome-youre-not-faking-it-your-brain-just-cant-prove-it): ADHD imposter syndrome isn't regular self-doubt. It's your brain building a case against you with evidence from your whole life. Here's why it's lying. Published May 2026.
- [The 3 AM Spiral: Why Your ADHD Brain Won't Stop Replaying Everything](https://www.adh-chi.com/blogs/journal/the-3-am-spiral-why-your-adhd-brain-wont-stop-replaying-everything): ADHD overthinking isn't just anxiety. It's your brain pulling at every loose thread until 3 AM. Here's the neuroscience behind the spiral and what actually... Published May 2026.
- [The ADHD Project Graveyard: Why Starting Everything and Finishing Nothing Doesn't Mean You're Broken](https://www.adh-chi.com/blogs/journal/the-adhd-project-graveyard-why-starting-everything-and-finishing-nothing-doesnt-mean-youre-broken): Your pile of unfinished projects isn't proof you're broken. Here's why the spark matters more than the finish line. Published May 2026.
- [ADHD Masking Isn't a Coping Strategy. It's an Identity Crisis.](https://www.adh-chi.com/blogs/journal/adhd-masking-isnt-a-coping-strategy-its-an-identity-crisis): ADHD masking isn't just hiding symptoms. It's losing yourself. Here's what nobody tells you about the identity crisis that comes when the mask finally drops. Published May 2026.
- [Your ADHD Brain Is Falling Asleep While You're Wide Awake](https://www.adh-chi.com/blogs/journal/your-adhd-brain-is-falling-asleep-while-youre-wide-awake): New research shows ADHD brains produce sleep-like waves during wakefulness. It's not laziness. Parts of your brain are literally going to sleep. Published May 2026.

## About the founder

Tom Peyton is the founder of ADHchi. Diagnosed with ADHD as a child, blocked it out, then rediscovered it as an adult after years of "what the f*ck is wrong with you Tommy?" comments. Lives in Brighton, UK. Also runs Elevate Digital Solutions.

## Brand context

- **Tagline:** Calm designed for chaos.
- **Archetype:** Zen-Punk Jester. Self-aware, funny, real, never clinical.
- **Tone rules:** No em dashes. Conversational. Honest about ADHD struggles. Light swearing acceptable. Never inspirational-poster cringe. Never calls ADHD a superpower without irony.
- **Audience:** ADHD adults, primarily UK and US, who are tired of clinical wellness brands and want products that work with their brain rather than against it.

## Contact

- Email: support@adh-chi.com
- Website: https://www.adh-chi.com